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(2) The OP's expectations were for a luxury experience. Granted, the expectations were out of line. However, I DO think that somehow the line bears some responsibility to properly describe the product. Those of us who have taken river cruises and who frequent this board are more savvy - but for someone who sees an ad on TV and bases their expectations on the brochure and perhaps website, those portrayals are important.
I spent over 3 decades in the advertising business, though never did any work for travel & leisure clients. Some of this may seem pretty obvious, but we always would try and represent the product or service in the most appealing light. There is always something that sets your product or service apart and in most cases we would work hard to drive home a price/benefit ratio. I would never want to "over promise" in any ad or commercial, but surely in the case of travel you would want to make the "experience" seem alluring, luxurious and pampered.
Royal Caribbean Voyageur of the Seas, April 2004 - Royal Caribbean Navigator of the Seas, April 2003 - NCL Norwegian Sun, March 2002 - Celebrity Cruises Century, August 1999 - Admiral Cruise Lines Emerald Seas, July 1988