Luxury cruise market

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Luxury Cruising
Is it a state of mind?
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#3
italy
3 Posts
Joined Feb 2012
Hello,

i'm an italian student and i'm developing a thesis about luxury
cruise market. do you have some material that you can share?

i'm looking for information about luxury cruise market ( i have
already Clia Reports but unfurtunaly they focus only on cruise market
in general) above all i need market analysis ( statistic, growth,
customer...).
My thesis will focus on communication strategies of
luxury cruise lines, so i'm also looking for material about:
- visual merchandising (how these companies community luxury by ship design)
- crossing marketing ( partnership between luxury lines and other
luxury company, such as Seabourn and Tumi Luggage)
- direct marketing (mailing, newsletter....)
- web communication (social space, blog....)

i hope somone could help me

best regards