Jump to content

Recommended Posts

Marketing

 

On daylight hours; have each ship upload one frame of the bridge camera to a land server each 30 minutes. That way interested parties could log-on and follow their favorite ship. Also provide and easy attachment link for guest currently on a ship to show, family and friends where they are currentlyat in the world.

 

Have someone maintain a company blog outside of Facebook to get exciting information out to the public, at lease weekly with a link at the top of the web page. Maybe even have a forum for questions and answers thatcould be controlled by management.

 

During Dry-dock scheduling, provide some basic information regarding planned repairs or upgrades. Guests assume dry-docks are for public area improvements and changes. If it was listed that mechanical servicing and equipment repairs are being done it would help with over expectations when a ship is put back in service.

 

On shore excursion: provide excursions that are limited to six or ten guests. That way it gives an exclusive feel to guests that want to maintaina Luxury cruise experience, that is different from other mass-market excursions.

 

Have a shore excursion in most port stops (when ship is leavinglate) that takes guests to a local restaurant that serves high-quality cuisine that represents that area. (cost could possibly be off-set by ships food reduction to cover chaperones) Or have an out on the town experience for those thatare more adventuress.

 

Have maps of port stops available that are designed by Silversea and have a consistent feel. That way Silversea could control the content and possibly cover all production costs by selling advertising from local vendors.

 

On port days that have the ship leaving late in the evening;have some local entertainment or speaker come on for a few hours. To give the guests a better feel for local interactions. It could be symbiotic with the entertainer providing a no cost to Silversea and Silversea allowing them to sell their CD’s at the end of their show.

 

On Explorer voyages; have the voyage video available for guests that would like to have it sent by email or be mailed. That way it could be better sold with more purchases.

 

Switch-up the same old voyages by staying more overnights or multiple nights in interesting ports. That way it is possible to sell more over-land experiences and more intense shore excursions. Possibly picking up new customers that like land experiences.

 

Information

 

Install an active or interactive monitor in each cabin that provides the following: dinner reservations, invites from staff, confirmations of any kind, changes to shore excursions, messages from the butler or other departments, TV guide, specials on wines available, current charges on ship accounts and possibly even the daily chronicles. This would help in keeping the guests up to date and reducing paper waste during room turnovers.

 

Provide a place in “My Silversea” so guest can provide any additional information about themselves that will be helpful so the butlers can better understand their guest’s expectations. This might reduce the first day miscommunications between ship staff and guests.

 

Provide the ships emergency contact info on the room card.That way if a guest is injured or unable to get back to the ship, it gives them a way to provide notification back to the ship, without a lot of stress.

 

On interactive TV’s have a selection of YouTube or some other exciting videos on ports of call. That way guests can feel better informed and connected to the new place they are visiting.

 

Have a switch available in the suites; so guests can select to hear more or less cabin announcements, without having to hold their cabin door open.

 

Waste Reduction

 

Provide interesting glass decanters with small amounts of requested guest’s room beverages. Having the butlers just keeping them maintained at a level to keep waste to a minimum when dumping out all un-consumed alcohol. Or use only smaller bottles…

 

Wall-mount nice looking dispenses with guests favorite shampoo and soap in shower and sink areas. To keep waste to a minimum during turnover mornings.

 

Install a battery operated switch and LED indicator lights visible in the hallway so guests can easily let room service know; when rooms can be made-up. A red light means “do not disturb” a green light means “please make up room”. With small LED lights near the floor level visible from far-away,housekeeping can better plan their routing.

Edited by carefreecruise
Link to comment
Share on other sites

WOW!! Appreciate this very impressive group of creative ideas, potentials, etc., to consider by Silversea. The "juices" were running hot and fast as you crafted this listing. Excellent thoughts!! Silversea should put you on the payroll!!

 

THANKS! Enjoy! Terry in Ohio

 

AFRICA?!!?: Lots of interesting and dramatic pictures can be seen from this live/blog at:

www.boards.cruisecritic.com/showthread.php?t=2310337

Now at 34,538 views for this visual sharing including Cape Town, along South Africa’s coast, Mozambique, Victoria Falls/Zambia and Botswana's famed Okavango Delta area.

Link to comment
Share on other sites

Yes a lot of things are for Silversea’s bottom-line but when things get better; guests see and feel the efficiently, helping the company and customers.

 

Take the little wallet they give you when you board: It contains your room card and small piece of paper with the ships emergency contacts. Most people already have a wallet when they board and really only need a room card. If you take the cost of all those wallets, printing colored paper and labor to stuff the wallets on one side with that paper. Multiply that by each guest on each ship, every 10 to 15 days. It adds up to a lot of money! Printing or adhering emergency contact info to the room card will save a lot of money and will help guests that only bring their room cards when leaving the ship.

 

(With the money saved) Would be nice if the ship had an IP address that showed port location, departure times and any re-positioning to new dock locations. That way guests in town, doing their own thing could use someone's WIFI or their data connection to make sure they have any changes or updates on the last boarding time and or possibly a new dock location. This would also help new guests find the ship when using local taxi service from a hotel or airport to confusing dock locations.

Edited by carefreecruise
Link to comment
Share on other sites

carefreecruise,

 

 

I appreciate the detail you have put into these recommendations. We’re always looking for ways to improve and enhance what we offer to our guests. Stay tuned very soon for more regarding dry-dock’s. We will be providing more detail soon on those currently underway and more on future dry-dock’s to come.

 

 

Sincerely,

Mark

Link to comment
Share on other sites

 Share

  • Forum Jump
    • Categories
      • Welcome to Cruise Critic
      • New Cruisers
      • Cruise Lines “A – O”
      • Cruise Lines “P – Z”
      • River Cruising
      • ROLL CALLS
      • Digital Photography & Cruise Technology
      • Special Interest Cruising
      • Cruise Discussion Topics
      • UK Cruising
      • Australia & New Zealand Cruisers
      • Canadian Cruisers
      • North American Homeports
      • Ports of Call
      • Cruise Conversations
×
×
  • Create New...