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"There's a lot of talk about how the yards are under so much pressure now that pricing can't go much lower," said Robin Farley, an analyst for UBS. "Are you tempted to pick up your ordering activity a little bit to take advantage of pricing that you're not going to see again?" Micky Arison, Carnival Corp.'s chairman and CEO, quickly sunk the idea. "We don't make new-building decisions based on sales at the shipyard. It's not like used cars," he responded (we pictured him smirking). "It's long-term strategic decisions. We look at it brand specifically," he added, also saying that Carnival Corp. was probably done ordering ships that would debut in 2013. "We're always looking, discussing, looking at the future, but there's nothing imminent despite what is very aggressive pricing."