Cruise demand not seen impacted by new 'Honest Pricing Law' (seatrade-cruise.com)
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Royal Caribbean International hasn't noticed any impact on sales since California's 'Honest Pricing Law' took effect July 1, CEO Michael Bayley said, and the US is expected to enact a similar statute.
While the law applies only to businesses operating in California, most US-based cruise lines shifted to one nationally advertised price that bundles in government taxes, fees and port expenses.
'We believe that it will eventually become a national law, and since we operate all over the United States, we have decided to do it,' Bayley said aboard the new Utopia of the Seas.
'There's been no impact; the demand continues the way it was,' Bayley continued, adding: 'I personally think it's a better way of doing it. It's much simpler for people to understand. And as long as everybody is doing it, it's better for the consumer.'"